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MS Managing Limited will provide top-quality professional development and coaching services. The principal officer of MS Managing Limited believes that most small businesses and entrepreneurs suffer two major problems. They lack training or development resources and the depth of knowledge needed to focus on their businesses from a true “ownership” perspective. Both lead to lowered expectations, lack of business and personal growth and frequent owner burnout. MS Managing Limited believes that it can improve upon and exploit these weaknesses to gain local market share.
The company will provide its professional development services in the most effective manner and with an ongoing comprehensive quality-control program to provide 100% client satisfaction. The company’s principal officer sees each contract as an agreement not between a business and its clients, but between partners who wish to create a close and mutually-beneficial long-term relationship. This will help to provide greater long-term profits through referrals and repeat business.

MS Managing Limited will institute the following key procedures to reach its goals:

  • The creation of a unique, upscale, innovative environment that will differentiate MS Managing Limited from other coaching or professional development businesses.
  • Educating the business community on what business and strategic coaching has to offer.
  • Affordable access to the resources of business coaching and other consulting services.
  • The formation of a learning environment that will bring people with diverse interests and backgrounds together in a common forum to overcome challenges both professionally and personally.

The company plans to use its existing contacts and customer base to generate both short and long-term coaching contracts. Its long-term profitability will rely on professional contracts obtained through strategic alliances, a comprehensive marketing program and a successful referral program.
Initially, the company will focus on professional development, strategic workshops, one-on-one coaching and special project relationships. Beginning in year two, MS Managing Limited will provide a separate and comprehensive career counselling service which will include résumé assistance, interviewing skills, job-seeking strategies and networking opportunities.

Objectives

MS Managing Limited’s objectives for the first three years of operation include:

  • Educating the business community on what business and strategic coaching has to offer.
  • The formation of a learning environment that will bring people with diverse interests and backgrounds together in a common forum to overcome challenges, both professionally and personally.
  • Affordable access to the resources of business coaching and other development services.
  • The creation of a unique, upscale, innovative environment that will differentiate MS Managing Limited from other coaching or professional development businesses.

Mission

MS Managing Limited offers small business owners, managers and entrepreneurs a reliable, high-quality resource for business coaching, and professional and management development on both a local and national scale. Its mission is to help clients develop the strategy, motivation and accountability required to succeed in their business and personal lives. The company sees each contract as an agreement not between a business and its customers, but between partners who wish to create a close and mutually beneficial long-term relationship. This will help to provide greater long-term profits through referrals and repeat business. MS Managing Limited must also be able to maintain financial balance, charging a high value for its services, and delivering an even higher value to its clients.